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Ricky Leong

Category Archives: broadcasting

Ici, tout le monde en parle : les mésaventures de la direction de Radio-Canada

11 Tuesday Jun 2013

Posted by Ricky Leong in broadcasting, Canada, journalism

≈ 2 Comments

Tags

arts, branding, broadcasting, canada, Canadian, CBC, commerce, culture, diffusion, Ici, marketing, marque, montreal, PR, public broadcasting, public relations, quebec, radio, Radio-Canada, relation publiques, Société Radio-Canada, SRC, television

La Maison de Radio-Canada

La Maison de Radio-Canada à Montréal (PHOTO: Ricky Leong).

Si vous n’étiez pas déjà convaincus que la direction de Radio-Canada se trouve à la dérive, sûrement vous avez changez d’avis depuis le 5 juin.
Qui aurait pensé que trois petites lettres, I-C-I, pouvaient causer autant d’ennuis?
Je n’exaggère pas en déclarant que le Canada entier vient d’être témoin d’une catastrophe de marketing jamais vu en temps moderne.
La direction de la Société Radio-Canada a dépensé plus de 400 000$ pour des consultant à l’externe (en plus du travail à l’interne) pour corriger un problème qui n’existait pas. En fait, c’est la «solution» elle-même qui cause des maux de têtes à la société d’état.
Le mercredi 5 juin, on annonce officiellement que tous les services de Radio-Canada seraient rassemblés sous le nom «Ici».
Le changement sème la confusion et soulève la tollé. Les critiques proviennent de partout : l’auditoire, parlementaires, amis, ennemis, même de la part de ses propres employés.
Jeudi, on clarifie les choses … un peu. La marque «Radio-Canada» ne serait pas rayée de la carte. On nous rassure que la direction est fière du nom «Radio-Canada» et de son héritage. (Par ailleurs, la Société Radio-Canada ne peut changer de nom légalement sans un amendement à la loi fédérale sur la diffusion.)
Dimanche, on attire l’attention des voisins : les nouvelles de la controverse sont publiés dans le cahier B du grand journal américain, The New York Times.
Lundi, la SRC déclare avoir entendu les souhaits du grand public. On s’excuse et on fait semblant d’avoir fait volte-face : la marque «Radio-Canada» demeure partout mais le mot «Ici» ne disparaît pas. Loin de cela, on fera presqu’exactement ce qu’on a voulu faire depuis le début.

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Before the Internet … there was shortwave radio

11 Monday Mar 2013

Posted by Ricky Leong in broadcasting, Internet, iPad, iPhone, journalism, radio, technology, world

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Tags

broadcasting, international, Internet, iPad, iPhone, news, radio, shortwave, SWL, technology, world

Shortwave radio receiver, Sony 7600-GR

It’s been a couple of years since the aerial broke off this radio.
Once upon a time, I would have gone to great lengths to repair it but my geographical location and changing technology have pretty much put a permanent hold on any effort to fix this.
You see, the radio still performs just fine on AM/MW with its internal antenna; it does relatively well on FM even with no antenna.
It’s on shortwave where the missing aerial would be most noticed — and I’m saddened to report I’m normally not missing a thing.
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Canada’s voice to the world … silenced

02 Monday Jul 2012

Posted by Ricky Leong in broadcasting, Canada, journalism, media, politics, radio, world

≈ 1 Comment

Tags

broadcasting, canada, CBC, censorship, Internet, politics, radio, Radio Canada International, RCI, shortwave

Signing off

As of last weekend, Radio Canada International no longer resembles an international broadcaster.
CBC slashed RCI’s budget from an austere $12-million to a paltry crippling $2-million. The result was the laying off of most of its staff and the elimination of all shortwave, satellite and Internet broadcasting services.
(Above is a view of RCI’s main shortwave transmission site in Sackville, N.B., as it was in 2003.)
It’s hard to get taxpayers too upset about the change. After all, the whole point of RCI was to provide radio services outside of Canada.
Its impact on the domestic radio market was pretty much nil, apart from the handful of hours a week it used to fill during late-night and overnight hours on Radio One and Première Chaîne. There was also a short-lived, ill-fated radio channel on Sirius for a few years.
And as the argument goes, everyone’s using the Internet, so who needs a radio service specifically for international consumption anyway? CBC offers all of its radio services as live streams on the Internet, 24 hours a day. Canada’s private TV broadcasters produce ethnic programs daily that are also viewable on the Internet.
As it was, RCI was only producing a few hours of original programming a day in English, French, Spanish, Chinese, Arabic, Russian and Ukrainian. It produced even fewer hours per week in Portuguese.
I can understand why international broadcasters stopped beaming their programs to the developed world. We can listen, read and watch damn near anything we want.
Here, censorship and other limits to viewing/listening are less a matter of political control and more a matter of content producers trying to protect their distribution rights.
But overseas, it’s another matter.
Just before I started typing this, I read an article about how Bloomberg News had its website blocked in China, after it reported on the vast wealth on its leader-in-waiting. Soon after, all searches on his name were blocked.
Although international radio broadcasts can be jammed, it would take a little more effort than blocking the Internet.
The same goes for places like Syria, where it’s been almost impossible to get news in or out of that country since people there began their revolt against the regime of President Bashir Al-Assad.
The big boys — BBC World Service and the Voice of America — are still doing actual radio broadcasts but it seems sad that those two will be the only main points of view English speakers across the world will have access to.
Canada is left with an RCI that’s a shell of its former self, producing blogs and weekly audio programs for consumption online.
No more telling Canada’s stories to the world in an accessible analog radio format.
Sadly, it’s a trend that other countries have adopted.
June 2012 also marked the end of broadcasting services for Radio Nederlands, which was seen (as RCI was) as a respected voice of a world middle-power.
This is not the sort of thing where you’ll see private interests picking up the slack, as there’s no way to accurately measure the audience and no simple way to make money.
Bringing light to the oppressed peoples of the world needs to be the function of the world’s public broadcasters.
And if done right, it shouldn’t cost very much to do it.
I really do wish RCI will make a comeback, some way and somehow.
But failing that, in an era of worldwide budget cuts and navel-gazing, I can only hope the free world’s remaining international radio voices — Britain, America, Australia, New Zealand, Germany and Japan, to name a few — continue to retain the financial and political support necessary to stay alive.

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Come on, feel the noise

10 Thursday Nov 2011

Posted by Ricky Leong in broadcasting

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Tags

alberta, AM, broadcasting, calgary, canada, FM, radio

The CRTC announced Wednesday a whole pile of folks are applying to operate new radio stations in Calgary.
Of note, AM 770 CHQR wishes to rebroadcast its programming on an FM channel to improve reception for those who live in the city core. The station cites difficult reception in high-rises and along LRT tracks as reasons it needs to operate an FM station nested within its AM contours.
The situation would be essentially the same as what CBC Radio One is doing now — simultaneous occupying an FM and AM channel to serve Calgary.
This application, along with about a dozen others, are to be heard by the CRTC in Calgary in February 2012.
Please see this link for a full list of applicants and proposed radio services.

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Inaccurate reporting on DTV transition

27 Saturday Aug 2011

Posted by Ricky Leong in broadcasting, media

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Tags

ATSC, digital, DTV, OTA, over-the-air, television, transition, TV

If some media reports are to be believed, antennas for your television are useless as of next week.
Not so.
Switching to digital does not necessarily mean having to rid yourself of your old antenna, although in some cases it might.
More likely, people will have to make adjustments to older TV sets by either buying a digital converter or upgrading to a whole new television.
In any case, the misunderstanding and misinformation is leading to headline writers to proclaim the death of all antenna television as if Sept. 1.
That’s the biggest mistake if all.
If anything, antenna OTA television is getting a much-needed upgrade and will be, in many cases, the TV source with the best visual quality out there.
To my fellow journalists: Please do your homework and get it right. Antenna television is alive and well.

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CBC/Radio-Canada backtracks … sort of

01 Monday Aug 2011

Posted by Ricky Leong in broadcasting, media

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Tags

ATSC, CBC, CRTC, digital TV, DTV, NTSC, Radio-Canada, SRC, television, transition

Two weeks ago, I complained about the CBC’s terrible plans for DTV transition, which would involve turning off several terrestrial transmitters as of Sept. 1 because the crown corporation didn’t want to undertake a DTV transition for those repeater stations in mandatory markets.
Since then, CBC/Radio-Canada has applied to maintain analog coverage to certain markets, all in the east of Canada:

  • Windsor (SRC)
  • London and Kitchener (CBC & SRC)
  • Quebec, Trois-Rivières and Saguenay (CBC)
  • For the most part, interventions from private individuals welcome the maintaining of OTA service but all demand the CBC/Radio-Canada undertake a full DTV transition for those stations.
    Link to CRTC Part 1 applications, where the intervention period has elapsed.
    Link to CRTC Part 1 applications, where it is still possible to intervene.

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    Mad Lib: Intro to a Gordon Ramsay television program

    18 Monday Jul 2011

    Posted by Ricky Leong in broadcasting, food, fun, media

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    Tags

    dining, food, gordon ramsay, Mad Lib, reality TV, restaurant, television, TV

    Tonight on [Gordon Ramsay program title] —
    It’s a race to the [noun] and the restaurant is [verb ending in -ing] with [plural noun].
    But when Chef Ramsey makes a discovery he can’t [verb], sparks [verb] and the [noun] is on.
    You won’t want to [verb] the most [adjective] and [adjective] episode yet.
    That’s tonight on [same Gordon Ramsay program title as before].

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    Hyperlocal blogging

    27 Monday Apr 2009

    Posted by Ricky Leong in broadcasting, journalism, media, newspapers, radio

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    Tags

    blog, blogs, broadcasting, hyperlocal, local, local news, media, news, newspaper, newspapers, television, TV

    I recently read an article from the New York Times about a trend toward hyperlocal blogging.

    The people who run these outfits purport to provide timely, accurate local information mostly through volunteer bloggers and contributors. A handful of sites actually employ journalists.

    It is said that with the imminent death of mainstream TV and newspaper media, these hyperlocal blogging sites will be a key source of information for communities.

    That said, many of these hyperlocal sites buy their content from newspapers and TV stations. How are these sites to survive without the mainstream media outlets that feed them?

    I can’t imagine a volunteer blogger spending his entire day hanging out at city hall, five days a week, to keep an eye on what our elected officials are up to. Or perhaps dragging kilos of camera and sound equipment around to cover a story, then spending hours cutting an awesome multimedia presentation.

    Even journalism students are encouraged to find paying jobs — at least that’s how it was when I went to school.

    I hope not too many more media outlets bite the dust before people realize how important professional local news outfits are to their communities.

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    Greetings

    Welcome to rickyleong.com and thanks for stopping by. Pictured in the header above is Calgary’s skyline seen from McHugh Bluff.

    About me


    Journalist by trade, photographer for fun. I help make multi-platform content at Postmedia in Calgary. Opinions expressed here are my own.

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